COURSE DETAILS

Course Name : Master in Digital Marketing & Data Analytics

Status : ACTIVE

50

Course Duration in year (s)

1

Course Fee

€28,750

Total Semester

3

DESCRIPTION

Course Name : Master in Digital Marketing & Data Analytics

In the dynamic realm of digital marketing, mastering data-driven decision-making is not just advantageous—it's essential. For aspiring marketers, understanding how to design impactful marketing strategies, employ the right tactics and execute them proficiently is fundamental. Yet to excel in the field, mastering cutting edge technologies and marketing analytics, content marketing, CRM and data analysis is what truly sets you apart. The Digital Marketing & Data Analytics program empowers you to become an expert in digital marketing and data analytics by mastering: Tracking tools (Google Analytics) Advertising Platforms (Meta for Business, Google Ads) Data Wrangling (SQL) Data Visualization (Power BI, Tableau) Programming (R, Python)